Hair Color Trend Report 2024

You already know the drill: new year, new you, and all the resolutions that come along with ushering in another 365-day stretch. Luckily when it comes to the latest hair color trends, our beauty experts have done all the work, presenting you with everything you need to look and feel our best. Read on to see which hue might be right for you. 

Apricot Blonde (¾ Satin 7CI and ¼ Satin 9CG) 

Making a resurgence from nearly a decade ago, this pale orange hair color is bold yet refreshing, just like the Creamsicle ice cream you ate as a kid. It looks best on blonde or pre-lightened hair, and really pops when you leave out face framing pieces of blonde. This dreamy blend is a beauty must try. 

Vivid Bolds

You may love the way bold hair colors look on other people, but deep down you’ve probably convinced yourself that there’s no way you could carry it off. Our team of experts disagree! Bold hair colors may be considered a rebellious form of self-expression by some but others really just like the way it looks AND makes them feel. Watch for purple (Satin Bold Series 4PR) and titanium silver (Satin Bold Series 8S) to take center stage in this category.

Cowgirl Copper (Satin ¾ 7RC and Satin ¼ 6CG)

Did you know that the phrase “copper hair color” has more than 1.5 billion views on TikTok? Loaded with dimension and flattering to all skin tones, it’s no surprise that some variation of copper makes the hottest hair color cut every year. 2024 is all about cowgirl copper. The blend between copper and the added depth of brown to look like leather is what gives this color its name. Although it can be tailored to anyone, this hair color is best suited for medium to dark skin tones.

Chestnut Brown (Satin ¾ 5 Mocha and ¼ 5RC) 

Browns are always in fashion, and the standout variation moving forward is chestnut brown. Best described as a natural brown with subtle caramel and gold undertones, chestnut brown imparts dimension that is shiny and reflective as opposed to the subdued browns we’ve seen in years past. Another bonus: this hair color is incredibly low maintenance!

Arctic Blonde (Satin 12HLA) 

Timeless and sophisticated, this combination of cool and dark blonde is characterized by an ashy undertone. Easy to achieve on light blonde to light brown hair, this hair color is a great option for anyone looking for a low-maintenance blonde designed to maintain the integrity of your hair.

Face-Framing Highlights (Satin Blue-Based Powder Lightener) 

Subtle is key when it comes to framing the face. We all know that the bright contrast draws attention to your eyes and is an effortless way to enhance a youthful appearance. The subtle painted strands add dimension without taking away from the depth. A tip from our pros: maintain brightness by leaving the ends out, especially if you wear your hair up often.